Privacy Policy

This Privacy Policy describes how the “Site” or “we” collect, use, and disclose your Personal Information when you visit or make a purchase from the Site.

Collection of Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and the information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information listed below) as “Personal Information.” Please see the list below for more information about what Personal Information we collect and why.

Device Information

• Examples of Personal Information collected: Web browser version, IP address, time zone, cookie information, the websites or products you view, search terms, and how you interact with the Site.

• Purpose of collection: To load the Site correctly for you and perform analytics on Site usage to optimize our Site.

• Source of collection: Automatically collected when you access our Site using cookies, log files, web beacons, tags, or pixels.

• Disclosure for a business purpose: Shared with our Shopify service provider.

Order Information

• Examples of Personal Information collected: Name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

• Purpose of collection: To provide products or services to fulfill our contract with you, process your payment information, arrange shipping, provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and, in accordance with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

• Source of collection: Collected directly from you.

• Disclosure for a business purpose: Shared with our Shopify service provider.

Customer Support Information

• Examples of Personal Information collected: Name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

• Purpose of collection: To provide customer support.

• Source of collection: Collected directly from you.

Minors

The Site is not intended for individuals under the age of 18. We do not knowingly collect Personal Information from children. If you are a parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request its deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

• We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

• We may share your Personal Information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful request for information we receive, or to protect our rights.

Behavioral Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For example:

• We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

• We share information about your use of the Site, your purchases, and your interactions with our advertisements on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners and, in some cases, through the use of cookies or similar technologies, to which you may consent depending on your location.

For more information about how targeted advertising works, you can visit the Network Advertising Initiative (“NAI”) educational page at: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising through the following links:

• Facebook: https://www.facebook.com/settings/?tab=ads

• Google: https://www.google.com/settings/ads/anonymous

• Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at: http://optout.aboutads.info/.

Use of Personal Information

We use your Personal Information to provide our services, including offering products for sale, processing payments, shipping and fulfilling your orders, and informing you about new products, services, and offers.

Legal Basis

In accordance with the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your Personal Information under the following legal bases:

• Your consent;

• The performance of a contract between you and the Site;

• Compliance with our legal obligations;

• The protection of your vital interests;

• The performance of a task carried out in the public interest;

• Our legitimate interests, provided they do not override your fundamental rights and freedoms.

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to delete this information. For more information about your right to deletion, please see the “Your Rights” section below.

Automated Decision-Making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making, including profiling, when such decision-making produces legal effects concerning you or similarly significantly affects you.

We do not engage in fully automated decision-making that has a significant legal or other effect on customers using their data.

Our service provider, Shopify, uses limited automated decision-making to prevent fraud that does not have a significant legal or other effect on you.

Services that include elements of automated decision-making include:

• A temporary blacklist of IP addresses associated with repeated failed transactions. This blacklist remains in place for a few hours.

• A temporary blacklist of credit cards associated with blacklisted IP addresses. This blacklist remains in place for a few days.

GDPR

If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, transfer it to a new service, and request that your Personal Information be corrected, updated, or deleted. If you wish to exercise these rights, please contact us using the contact information provided below.

Your Personal Information will initially be processed in Ireland and then transferred outside Europe for storage and further processing, including to Canada and the United States. For more information about how data transfers comply with the GDPR, please see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

CCPA

If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the “Right to Know”), transfer it to a new service, and request that your Personal Information be corrected, updated, or deleted. If you wish to exercise these rights, please contact us using the contact information provided below.

If you would like to designate an authorized agent to submit these requests on your behalf, please contact us.

Cookies

A cookie is a small amount of information that is downloaded to your computer or device when you visit our Site. We use different types of cookies, including functional, performance, advertising, and social media or content cookies. Cookies improve your browsing experience by allowing the website to remember your actions and preferences, such as login information and regional settings. This means you do not have to re-enter this information each time you return to the Site or navigate from one page to another. Cookies also provide information about how people use the website, such as whether it is their first visit or whether they are frequent visitors.

We use the following cookies to optimize your experience on our Site and provide our services.

Cookies Necessary for Store Functionality

• _ab: Used in connection with access to the admin interface.

• _secure_session_id: Used in connection with navigation through the storefront.

• cart: Used in connection with the shopping cart.

• cart_sig: Used in connection with the checkout process.

• cart_ts: Used in connection with the checkout process.

• checkout_token: Used in connection with the checkout process.

• secret: Used in connection with the checkout process.

• secure_customer_sig: Used in connection with customer login.

• storefront_digest: Used in connection with customer login.

• _shopify_u: Used to facilitate updates to customer account information.

Reporting and Analytics

• _tracking_consent: Stores tracking preferences.

• _landing_page: Tracks landing pages.

• _orig_referrer: Tracks landing pages.

• _s: Shopify analytics.

• _shopify_fs: Shopify analytics.

• _shopify_s: Shopify analytics.

• _shopify_sa_p: Shopify analytics related to marketing and referrals.

• _shopify_sa_t: Shopify analytics related to marketing and referrals.

• _shopify_y: Shopify analytics.

• _y: Shopify analytics.

The length of time a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing, while persistent cookies remain until they expire or are deleted. Most of the cookies we use are persistent and expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please note that deleting or blocking cookies may negatively affect your user experience, and some parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether to accept cookies through your browser settings, usually found in the “Tools” or “Preferences” menu. For more information on how to modify your browser settings or block, manage, or filter cookies, please consult your browser’s help file or visit websites such as http://www.allaboutcookies.org/.

Please also note that blocking cookies may not completely prevent us from sharing information with third parties, such as our advertising partners. To exercise your rights or opt out of certain uses of your information by these parties, please follow the instructions in the “Behavioral Advertising” section above.

Do Not Track

Please note that because there is no consistent industry standard for responding to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

Changes

We may update this Privacy Policy from time to time to reflect, for example, changes to our practices or other operational, legal, or regulatory reasons.